We'd wager that at least 40% of all Instagram photos are showing off some sort of decadent dessert, so we've taken the next logical step and created Instagram Chocolate. Now you can transform your favourite filtered snaps into delicious edible treats. Think of it as an alternative to Snapchat – one moment your photos are there, the next they're gone – gobbled up by you and all of your friends.
Just hit the 'Personalise' button above to start selecting your photos and before you know it you'll be receiving a smart presentation box filled with nine dainty white chocolate snaps, ready for you to munch on. They make excellent cupcake toppers or even luxurious after-dinner thins – it's the tastiest way to share photos with each other.
If you wanted to get really "meta" you could take a photo of a freshly-baked muffin, turn that photo into Instagram Chocolate, place the chocolate photo on the muffin, then take a photo of the whole thing...then turn THAT photo into Instagram Chocolate and put it on yet another muffin and then take a photo of... etc. etc. Instaception?