The world of dog toys is filled with weird and wonderful odds and ends: squeakers, rubber bones, fetch toys - the list is endless. But it takes a particularly innovative dog toy to make your good friends here at Firebox sit up and beg for more. Thankfully the supremely silly Humunga Tongue did exactly that the minute we saw it dangling from the mouth of one of our roving product researchers (not something we'd recommend, as it's for dogs, not humans!).

This gloriously silly fetch toy will entertain dogs and owners for hours on end, and it's guaranteed to provide you with the greatest doggy photo opportunity since Pickles the pooch discovered the World Cup in '66 (Wikipedia time).

Basically the Humunga Tongue is a non-toxic rubber ball with an enormous tongue molded onto it. When your dog picks it up, he/she immediately looks like something that might have escaped from Toontown, as the elongated tongue section hangs out of your bow wow's mouth in a highly amusing, 'Ooby Dooby Doo' fashion.




Even if your dog hasn't got much of a sense of humor, we guarantee it will love chasing after the Humunga Tongue. Especially when it sees the ''Awww, look how cute he is' effect this skillfully crafted piece of rubber has on both owners and onlookers.

It doesn't matter what kind of dog you own either, because the Humunga Tongue is sure to raise a giggle whether it's being chomped by a Chihuahua or bitten by a Bullmastiff. In fact, we figure the Humunga Tongue is the best thing to hit dog-dom since Milk-Bone and the invention of the ball. So don't just sit there playing dead, get lively and order a Humunga Tongue - your dog will absolutely love it and so will you. Woof!