Contrary to popular post-millennial opinion, being ugly is not always a disadvantage. Because despite today's image-obsessed media, ugly sells. In fact, we reckon ugly is the new beautiful. Why else would physiognomically- challenged multi-millionaires such as Mick Hucknall and Andrew Lloyd Webber be such babe-magnets? Apart from the millions of pounds thing, of course...

The point is, what one person considers ugly, another considers beautiful. With this perennial dichotomy in mind, we've been on the lookout for something that's fabulously "ugliful" (yes, we made that word up), and wouldn't you just know it, we've gone and found a complete tribe of them!

Uglydolls are a bunch of quirky, colourful characters that have taken the US by storm. Disappearing off the shelves faster than you can say "Cabbage Patch" these huggable, limited edition creatures have created a frenzy of excitement Stateside, and are now set to do the same thing across the entire globe.

Big Toe		Mission Ice Bat		Ice Bat		Ox

Soft and huggable, Uglydolls make great naptime companions and, unbelievable though it is in this age of mass-production, every single pillowy creature is carefully handmade by skilled Chinese artisans.

Ugly Dog - Pink		Ugly Dog - Blue		Plunko		Moxy

Part toy, part art collectible, Uglydolls are the buddies of choice for celebs and fashionistas across the States. Über-chic stores such as Barney's of New York can't get enough of the little devils, and they're even being featured at The Museum of Contemporary Art in LA!

There are now ten lovable characters in the range: Poe, Moxy, Plunko, Mr Kasoogi, Ice Bat, Mission Ice Bat, Ox, Uglydog (pink and blue) and Big Toe. Each doll has his/her/its(?) own endearing traits, so you can choose an Uglydoll to suit your disposition. For example, Big Toe is very busy and Plunko is a business man. Yes, we know it sounds a little weird, but all the best crazes do! Let's be honest, Teenage Mutant Ninja Turtles are hardly normal, are they?

We really can't overemphasise how gobsmackingly trendy Uglydolls are. So order yours before the rest of the world realises it's time to get seriously ugly!