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EST. 1998
The Coolest Things You Can Buy

Fooled you!

Ever get the feeling you’ve been had? A fool and his money are soon parted, as the saying goes. Not quite true in this case however, as although you are indeed an 'April Fool', this product is entirely fictitious.

For now...

Here’s our latest April Fools offerings for your perusal:

Suzi - The Housewife Hologram
Suzi - The Housewife Hologram
Handy Holographic Helper




Papal Doll
Papal Doll
Fashion Icon




Beer Suitcase
Beer Suitcase
Carry a concealed keg




70s Hairy Chest Sweater
70s Hairy Chest Sweater
Hirsute Couture




Wasp Cafe Experience
Wasp Cafe Experience
See what all the buzz is about




Sun Globe
Sun Globe
Portable Sunshine




Eau De Stark
Eau De Stark
Your weapon of choice




Iron Man Suit
Iron Man Suit
The only weapon you need






We hope you enjoyed them!
And let's not forget our previous attempts at trickery:

Tentanic
Tentanic
It’s unthinkable

A 1:2 scale replica of everyone’s favourite luxury liner, this easy-to-assemble tent will sleep up to 1000 of your friends.


Footbooteo
Footbooteo
Fancy a pushabout?

Just strap your feet into these giant ABS plinths and ask your friends to push you onto the ball, dribble up the field and score!


Dubstepladder
Dubstepladder
Take grime to new heights

More Skrillex than Screwfix, each of the pressure-sensitive rungs is pre-programmed to play a 5-second burst of grimy, bass-heavy gibberish as you step on it.


Big Large Giant Gummi Bear
Big Large Giant Gummi Bear
Bouncing here and there and wherever it wants

Based on the enormous North American Brown Bear (or Ursus Arctos Ineptias), this 1:1 gummi masterpiece stands just shy of 2m tall. Calories? Don’t ask…


Personalised Fireworks
Personalised Fireworks
Baby, you’re a fiiiiiiiiirework

This bespoke box will launch up to 200 brilliant white rockets – creating a likeness of your face in the night sky, visible up to 30km away.


Re-Cycle Cardboard Bike
Re-Cycle Cardboard Bike
I want to be a paper bike rider

Made from the equivalent of two hundred red-top tabloids, this cardboard bike is light, portable and simple to assemble. When you reach your destination, just throw it away!


Kate and Willy Bandz
Kate and Willy Bandz
Celebrate the big day in style

This limited edition pack of eight Silly Bandz has been designed to feature well-known shapes that will be appearing on the big day.


Wind Up Olympic Countdown Clock
Wind Up Olympic Countdown Clock
It’s a total wind up

This funky piece of memorabilia is a great way to show your support for the 2012 Olympics. Just remember to wind it, or it’ll stop.


Bacon Inhaler
Bacon Inhaler
Kick your meat habit

Helping you to quit meat, just two puffs of this artificially-baconated vapour will satisfy your body’s cravings for protein, while you wean yourself onto nuts and seeds.


Adult Naughty Step
Adult Naughty Step
Are you sorry yet?

Forget the cold shoulder, now you can punish your other half like the baby he/she really is, with this naughty step specifically designed for adults. Waaaah!


Clever Peg
Clever Peg
Mystic peg

Why waste time gawping out the window wishing your washing dry (try saying that after a shandy) when you can receive all the relevant info via this high tech WiFi clothes peg. Mmm…dry pants!


DIY Carbon Freezing Kit
DIY Carbon Freezing Kit
Goodbye 2010, hello 2040!

Fancy a trip to the future? Then why not cryogenically freeze yourself for between 5 and 30 years with this DIY carbon chamber. (Kiss from Princess Leia not included).


Duck Separator
Duck Separator
Quackers concept

Don’t let the fastest, greediest ducks scoff all your bread. Show them who’s boss with this ingenious gizmo that lets you exclude aggressive duckies from your floating breadfest. Quack you very much!


Family Slanket
Family Slanket
Keep it in the family

As seen on last week’s Jeremy Kyle show, this humungous fleece blanket with integrated sleeves can accommodate up to five family members plus the dog!


Firebox Cheese Club
Firebox Cheese Club
Cheese? Yes please!

Say cheese to the greatest year of your life when you join the Firebox Cheese Club. Sign up and as well as receiving a different wedge every month, you’ll get a smart wooden cheese board.


Glow in the Dark Suntan Lotion
Glow in the Dark Suntan Lotion
Does exactly what it says on the tin

Burnt hooter? Roasted tum? Apply this easily-absorbed UVA/UVB sunscreen in a darkened room and you’ll never miss a bit again as it glows green in low light.


iREMember Dream Recorder
iREMember Dream Recorder
Digitises your dreams

Now you can share your dreams with everyone – literally, thanks to this utterly amazing gadget that records your dreams and transforms them into digital movie files. Yes, really!


Piss Up In A Brewery Experience
Piss Up In A Brewery Experience
The party to end all parties!

The beshtest day out ever, this boozy experience involves lager, ladies, lager, music, nuts, shots, kebabs, lager and maybe some additional lager. ‘Urp!


Powdered Beer
Powdered Beer
The greatest granules ever

Get busy with the fizzy and call time on pricey cans and bottles with this incredible powdered beer. Simply add water and prepare to be refreshed and amazed in equal measure!


SatNav Shoes
SatNav Shoes
Walk this way

Throw away your maps and TomToms and let your shoes show you the way. That's right, now you can navigate your way through the busiest cities with ease thanks to these incredible satnav shoes that talk the talk and walk the walk!


YES, WE SHIP TO the united states!  change to US dollars?