The last week has re-confirmed our suspicions – that we live in a nation of hot-drink lovers/lazy swines.
The Mighty iKettle has been fired from the human cannon of obscurity, straight into the velvet-clad royal box of our hallowed Firebox Top 50. (And in just 16 hours and 19 minutes too!)
It's amassed over 70,000 page views and 7000 likes since its launch a week ago and is showing little sign of slowing down. Viva la iKettle!