Bear Grylls has shown us that out in the wild you can wring out a large clump of juicy cow dung and enjoy a brief,
bitter squirt of brown juice. This isn't hydration, this is showing off – and we're not impressed.
No longer is there a need to carry around a bulky water-purifying bottle, watching it tantalisingly drip through a filter,
dreaming of even an egg cup's-worth of drinking water before sundown.
We present to you the LifeStraw - your very own portable instant water filter. Granted it's up to you to track down a
water source, but once you've found one (whether that be a stagnating lake or a muddy puddle), just sip through the
straw and bask in the knowledge that you're tasting safe drinking-water.
This powerful purification pipe removes 99.9999% of water-borne bacteria as well as a whole host of other parasites
and nasties so you can enjoy safe sipping away from home. (No one actually knows what that 0.0001% is but it's
probably good for you anyway*)
Scared? Don't be. It's been rigorously lab tested, and there is a bounty of Youtube footage featuring people enjoying
hearty sips of cool toilet-water refreshment.
Unlike a lot of filters which regularly need replacing, the LifeStraw filters at least 1000 litres of contaminated water,
so even if your a stickler for guzzling 8 cups of water each day you're looking at a handsome three years of usage!
Whether you're an intrepid explorer trekking round the world, camping in the Alps or just going for a pleasant forest
stroll - it's the perfect travel companion. So pop one in your pocket and get close to nature, really close.